Cases in strategic management. Versión en Inglés(e-book) Case 7. Meliá Hotels International: transition to a knowledge-based hotel model

ISBN: 978-00-000-0000-0
Editorial: Civitas
Número de Edición: 5

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SINOPSIS

Practical case generated by professors Luis Angel Wars and José Emilio Navas, where analyze different Spanish companies or companies that they operating in Spain and the reader can analyze the subject in a practical way to discuss about the content of the books. "The Strategic Management of the Company. Theory and Applications " and "Fundamentals of Strategic Business Management".

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CARACTERÍSTICAS DE PROVIEW

CARACTERÍSTICAS DE PROVIEW

SINOPSIS

Practical case generated by professors Luis Angel Wars and José Emilio Navas, where analyze different Spanish companies or companies that they operating in Spain and the reader can analyze the subject in a practical way to discuss about the content of the books. "The Strategic Management of the Company. Theory and Applications " and "Fundamentals of Strategic Business Management".

"

­

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